About Sari
Guiding, supporting, challenging
Drs Sari van Poelje is an international Master executive team coach, supervisor and expert on agile business innovation. She is the director of Intact Academy, delivering EMCC level 7 and ICF accredited TA training to coaches and consultants in 10 countries. She is also the director of Agile Business Innovation.
"I believe every person already carries the answers within them. My role is to help you hear your answers — and act on them."
My story
From boardroom to coaching room
Before founding Intact Academy, I spent 23 years as a director in multinationals including Shell, EMI Music, KLM and ASML. That experience gave me a deep understanding of what leaders face — the complexity, the pressure, the challenges at the top.
As a team coach I work with multinationals, family businesses and start-ups across a wide range of industries. My focus is on coaching leadership teams to create inspiring leadership, cooperative cultures and agile innovation processes.
As a trainer and supervisor and founder of Intact Academy I train coaches and consultants across Europe and beyond — passing on the methods and insights that have shaped my own practice over four decades.
My frameworks
My frameworks
My practice is grounded in four interconnected disciplines, each bringing a different lens to the work of coaching, supervision and organisational change.
Transactional Analysis
TA provides a clear, accessible model for understanding personality, communication and relationship patterns — both within individuals and across teams and organisations.
Group relations
Drawing on the Tavistock tradition, group relations work explores how authority, role and unconscious dynamics shape the behaviour of groups and the systems they operate in.
Organisational development
OD thinking brings a systemic view to change — looking at structure, culture, strategy and leadership as interconnected levers for sustainable transformation.
Coach constellations
Constellation work makes hidden systemic dynamics visible, allowing coaches, teams and organisations to shift entrenched patterns and find new ways of relating and moving forward.
Credentials
Accreditations & background
Director & founder
EMCC level 7 accredited training for coaches and consultants, delivered in 10 countries across Europe and beyond.
Accredited Master Coach, Team Coach & Supervisor
Msc systemic team coach, Msc supervisor, TSTA (Teaching and Supervising Transactional Analyst), PCM coach trainer.
34 articles and 5 books
Author of 34 articles and 5 books on leadership, coaching and organisational change.
23 years as director in multinationals
Senior leadership roles at Shell, EMI Music, KLM and ASML — the foundation of a practice grounded in real organisational experience.
Client voices
What clients say
From executive teams navigating strategic change to coaches deepening their practice — here is what the work looks like from the inside.
Dr. Sari van Poelje is formidable and warm. Across four decades of leadership, coaching, and building Intact Academy, she brings something rare: genuine compassion threaded through razor-sharp expertise, and a humour that disarms without ever diminishing. She doesn't just develop leaders. She transforms them with rigour, heart, and the occasional well-placed laugh. Exceptional, in every sense.
University professor
I had the pleasure of working with Sari during a key phase of our development, and I can only recommend her support. Her approach combines remarkable professionalism with genuine kindness — without complacency. She brought a systemic vision that helps see beyond immediate challenges and understand the broader dynamics at play. Throughout our collaboration, Sari was a true partner in growth — both strategic and pragmatic — offering guidance that was always constructive and results-oriented. Her efficiency and clarity made every interaction valuable and impactful. If you are looking for someone who can combine strategic insight, human understanding, and tangible results, I wholeheartedly recommend Sari.
CEO start-up
I've been working with Sari as my supervisor and I highly recommend her. I reached out to her while working as a psychologist for a competitive esports team, looking for a confidential space to reflect on my work and to use Transactional Analysis more deliberately in my practice. Sari creates a psychologically safe and supportive space where it's easy to openly discuss any challenge, uncertainty or difficult case. Her supervision is incredibly practical — she consistently offers concrete tools, actionable strategies and fresh perspectives that I can immediately apply in my work. Working with Sari has had a meaningful impact on my professional development. She has helped me grow as a psychologist, approach challenges with greater confidence and find practical solutions to the situations I face.
Psychologist
Competitive esports team
Drs. Sari van Poelje is a highly professional and skilled coach, trainer, organisational consultant and mentor. She was my mentor on my path to becoming a Teacher and Supervisor in Transactional Analysis — a journey of 15 years. I witnessed her interventions at my own Academy. She enabled strong, deep and lasting autonomy in the people she worked with, myself included. Humour and agility are among her greatest strengths.
Teacher & Supervisor in Transactional Analysis
Academy, Lyon, France
I highly recommend Sari, who has proven very useful to me in her ability to solve complex team issues. She has solid experience and a methodical approach that helps to give structure to discussions. She also has a multi-cultural background that is key in international contexts.
Division leader Asia
Drs. Sari van Poelje is a highly professional and skilled coach, trainer, organisational consultant and mentor. She supported me in a very empathic way, finding and helping me make the most of my strengths, and challenging my obstacles with care and empathy. Her broad knowledge and experience continually opens new horizons . She is fun, open, smart, practical, and truly enjoys working with people and sharing her knowledge.
Experienced Team coach
Organisational Psychology
I have had the privilege both to learn from Sari and to work alongside her. She is an outstanding professional who combines deep expertise with clarity, engagement and generosity. Sari has a rare ability to create spaces where learning, collaboration and innovation naturally flourish. As a teacher, she combines rigour with flow; as a colleague, she brings both vision and pragmatism. Working with her has been a truly inspiring and enriching experience, and I am grateful for all the insights, encouragement and new perspectives I have gained through our collaboration.
Business leader
Ready to take the next step?
Book a free introductory call. No obligations — just an honest conversation about where you are and where you want to go.